🏰 Our Story

Every journey has a beginning...

How The Cheeky Brit Began

The Cheeky Brit exists for one simple reason...

American snacks just weren't cutting it.

After moving to the United States in 2017 and living in four different states, we found plenty to love about our new home. But when it came to sweets, crisps, and all the little treats James grew up with in Gloucester, England, something was missing.

Like many homesick Brits, James started importing his favourite goodies from across the pond—Cadbury chocolate, Walkers crisps, Jelly Babies, Vimto, and more.

Before long, friends and family were asking if they could try them too. That's when we realized we weren't the only ones looking for a proper taste of Britain.

Today

Today, The Cheeky Brit is all about sharing authentic British treats with Eastern North Carolina. Whether you're a British expat looking for a taste of home, a Harry Potter fan searching for something magical, or simply someone who loves trying new things, we're excited to welcome you.